Why Scripted Web Video Fails on the ‘Net
ReadWriteWeb spends a bunch of time pondering why TV-quality scripted video is failing on the web.
Here’s the answer: If it’s longer than five minutes, no one wants to stream it.
The solution: Either snip it into tiny little segments like webcomics (1-2 minutes per day, daily releases) so that people can watch it with their morning coffee in their RSS reader … or offer it as a download via iTunes so that people can synch it to their iPod Video and watch it on the commute into work.
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